Monday, March 10, 2008

Telepedia : Week 09, Feb 24 - Mar 01, 2008

 
 

Week 9, 24 Feb, 08 - 01 Mar, 08

exchange4media in collaboration with TAM Media Research, brings you TELEPEDIA, a weekly service that gives a synopsis of TV Viewership patterns across different channel genres. TELEPEDIA aims to provide a quick overview of the changes in TV viewing behavior every week to enable well-informed debate.
Market: All India
Target: CS 25+
Remarks: "Anacondas The Hunt For the Blood Orchid", a movie ranked 1st on English Entertainment Channels.
 
Market: All India
Target: CS 25+
Remarks: Live Telecast of "Union Budget" ranked 3rd on English News channels.
 
Market: All India
Target: CS 15+
Remarks: "Real-Ghost Ships" a History Program makes it to the top 5 unique program list.
 
Market: All India
Target: CS 4+
Remarks: Common Tri-08 Cricket series ruled out on Sport Channels.
 
Market: HSM
Target: CS 4+
Remarks: Family entertainment movies grabbed top 2 slot.
 
Market: All India
Target: CS 4- 14
Remarks: All the top 5 unique programs were the Weekdays evening shows.
 
Market: All India
Target: CS 25+
Remarks: A special News on "Rail Budget" managed to get place in the top 5 unique program list.
 
Market: HSM
Target: CS 4+
Remarks: The Grand Finale of "Saregamapa Little Cham-08" ranked 2nd on Hindi GEC Channels.
 
Market: All India
Target: CS 25+
Remarks: 2 of the top 5 unique programs were from Sports genre.
 
Market: All India
Target: CS 15+
Remarks: "Night At The Museum" was the top English Movie of the week.
 
Market: HSM
Target: CS 15+
Remarks: "Lalu Ki Chak Maa Rail" special program on Railway budget ranked 2nd on the chart of top 5 unique programs.
 
Market: HSM
Target: CS 15+
Remarks: "MTV Hero Honda Roadies 5.0" a Talent Search/Feats program makes it to the top 5 Unique program list.
 
Market: All India
Target: CS 4+
Remarks: 
 
Market: HSM
Target: CS 15+
Remarks: "Budget-Umeed Taraki Ki" & "Budget Bahas" two Budget special programs managed to get place in the top 5 unique Programs.
 
Market: All India
Target: CS 4+
Remarks: 
 
     
Note 1:-
“In the Top Program Chart across all Channel genres, for every program telecast through the week, only unique/single program telecast that registered the highest TVR has been considered.”
Note 2:-
“In the Top Program Chart across all Channel genres, for every program telecast through the week, programs with duration less than 20 min. are excluded.”
 

 

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